THE WALMART ZP CHALLENGE
Walmart partnered with Ariana Huffington’s company - Thrive ZP - to inspire people across the US to track their health in a whole new way. We started in Muskegon, Michigan, where we served up fun pre-roll, digital ads, banners - and gamified the entire town where people could win big cash prizes.
Role: Creative Ideation, Scriptwriting, Production Develoment
